Week 7 of ENT 650: Etsy SEO (sell more items)

Add more meaningful terms that shoppers are likely to search. Keep the most important search terms at the beginning of the title/listing to maximize their importance in the search. Etsy assumes the most important words come first.  The first 40 characters are most critical for your SEO success. Include keywords in both your title and […]

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October 11, 2017

Week 5 of ENT 650: Facebook Marketplace for your business

Facebook’s Marketplace is a convenient destination to discover, buy and sell items with people in your local area.  The Marketplace is available on your mobile devices (phone/tablet) as well as your computer.  (All my reference pictures are from my computer.  Your phone/tablet app could look a little different.) The Marketplace is a peer-to-peer environment, meaning […]

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October 11, 2017

Week 2 of ENT 650: Paypal and Facebook Integration

PayPal and Facebook are great platforms by themselves, but what if we combined them?  We can now add services/products to our Facebook Pages and customers can pay directly through PayPal. You will need: Business PayPal Account You must have a PayPal merchant account to be able to integrate PayPal to your Facebook Business page. If […]

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October 11, 2017

Week 8 of ENT 650: Harvesting – Setting up your Exit Plan

Congratulations, you just started your business!  Now, the question arises about Harvesting your business.  Do you have an Exit plan?  Why are we talking about the end, when we just got started?  An Exit Strategy is something that every investor/small business owner needs to have. Why is it important to have an Exit Strategy? Seize […]

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October 11, 2017

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Week 4 of ENT 650: Loans or Lines of Credit: What’s best for your business?

When you own a small business, finding the right type of financing is the key to growth. There are many options available today, but the two most common options are: business loans and business lines of credit. Answer these questions before selecting the best way to finance your business: ✓ What is the purpose of […]

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October 11, 2017