Here are my Five (5) Outdoor Ads Analysis
Check these Outdoor ads and let me know what you think about them. Were they able to portray a message, that consumers would instantly understand?
This ad is for Miele Vacuum Cleaner company. Funny? Witty? YES!
It screams, our vacuum so powerful it can suck up anything, literally anything! I love this!
The target audience is anyone who cleans, and for a busy mom like myself I’m thinking I need to get one of these vacuums. It’s so powerful and it will clean better than my old one, and probably faster too. They hit a home run with this ad. I bet they sold a lot of vacuums.
This makes me want to look up the company online, watch some videos about the product, and purchase it myself.
Star Wars Episode Three
Simple, yet dramatic! Right? I love this! I love everything witty, and this hit a home run. I love the three lights and how they represent light sabers. Catchy! This ad didn’t need anything else, because the target audience knows exactly what they are saying. This movie is now in theaters, buy your ticket, come enjoy the movie.
The target audience is movie lovers, especially the Star Wars Fans. I love this ad.
Sonic Big Slushes
So cool! I like this ad, because it’s simple yet grabs your attention. It’s big and powerful! We all love sonic, but when you see this, you feel as though you really need that drink right now. Everyone loves a cool drink, especially if it’s a hot sunny day when you drive by this billboard. Sonic wants you to stop by and buy a drink, and what goes better with a drink? Food! This ad could bring in more revenue too. The target audience is everyone, but I feel that if kids see this, they are going to go crazy and want their parents to immediately go to Sonic and buy this for them. We’ve all been there, right? The billboard looks tasty and we feel the need to go and satisfy a craving. And, while we are at Sonic’s we might just purchase other tasty treats.
Open at Night
What restaurant is this, I wonder? It’s crazy how the two golden arches stand out and we know exactly what we are looking at when we see them. This ad is letting us know that McDonald’s is open when you are hungry! This ad targets everyone, we all love to eat. The action this ad wants us to take, is to visit a McDonald’s where ever you are and now, whenever too.
Source: Google Images
Eat more Chicken
These Chick-Fil-A ads are funny and entertaining to all ages. It’s the whole play on words thing that gets me! We see two cows painting the sign to tell us to eat more “Chickin”, not beef — they don’t want to be eaten. This ad makes you want to stop what you are doing and go to Chick-fil-a and eat some great chicken. The target audience is everyone, especially kids they are easily entertained. We want to purchase chicken, because the cows on this sign are so cute, we couldn’t possibly harm them, right?
Source: Google Images